Spreading the Word About Sign Language Through Stickers

As I’m writing this, I’m sitting in a coffee shop at a local bookstore. All around me, there are people of various ages and descriptions typing away on laptops. Of the 13 laptops in my immediate viewing area, 9 of them have stickers of one kind or another on them – mine included (so I guess that’s 10 out of 14!).

Years ago, I designed artwork for t-shirts, stickers, hats and mugs that I sold online. Some were humorous, some were geeky. Some were very, very sarcastic. I did that for a few years, and I always find myself drawn to really observing designs out in the wild – be they on a t-shirt, a laptop sticker or a bumper sticker on a car. A lot of people filter things like that out, a result of our billboard culture, but not me.

I think the cool thing about stickers is that they can advertise for you. You might just be advertising your sense of humor, but you’re putting a message out there when you put a sticker someplace where people can see it. Maybe the message is “this product is cool” or “this band rocks”. Maybe you’re advertising your love for a movie or a famous artist. Maybe a huge wall sticker for your favorite football team. Whatever you choose, it’s up to you and your own sense of style.

I don’t usually like to advertise brands. I’d much rather promote people, bands or movies – things that entertain or educate. I also like to advertise things that appeal to my sense of humor. Mostly, I like to promote things that are important to me and my family – things like American Sign Language.

You see, we’ve been teaching our kids sign language since they were very, very small – before they learned to talk. Awesome? You bet! Rather than throw a tantrum whenever they couldn’t get what they want (due to their inability to talk), they could just use a sign to tell us what they needed or wanted. We started when they were less than a year old. Oh, they can hear. Both have excellent hearing, in fact. The reason we started teaching them sign language is simply that they could learn it. My wife and I gave our kids a second language that millions of people speak, and one that will come in handy later in life. Get it? Handy? Come on, it’s funny.